OTHER NEWS
The Learning Center
Our Learning Center ensures that every reader has a resource that helps them establish and maintain a competitive advantage, or leadership position. For instance, loan originators and brokers will have one-click access to resources that will help them increase their productivity. Search topics by category and keyword and generate free videos, webinars, white papers and other resources. If you would like to add your content to the learning center, please click here or email Tim Murphy at [email protected].
Chris Frankie
Rocket Mortgage Paid Out $1.75M During Super Bowl
- Saturday, 08 February 2020
Quicken Loans announced that its Rocket Mortgage business handed out $1.75 million in its Super Bowl Squares game during this year’s Super Bowl LIV match-up between the Kansas City Chiefs and the San Francisco 49ers.
Read more...Experts Win on Value—Generalists Die on Price
- Thursday, 06 February 2020
“Experts Win on Value—Generalists Die on Price” is a quote by well-known marketing guru David Newman, who I think is a smart sales consultant. Similar to Seth Godin, Newman is right on the money when it comes to succeeding in today’s attention-deficit selling world.
Read more...Ask The Expert: How Can I Compete with Overpromisers?
- Tuesday, 04 February 2020
Thomas from Vermont asks: I am a fairly new broker with a small integrity driven firm. While my knowledge is perhaps not as vast as a seasoned broker, I often find potential clients are being promised things that truly cannot be delivered. How can I keep my integrity and show a client the process without subtly naming my competitor as a liar? I ask this question simply because it has been one of the most frustrating parts of this business.
Read more...