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Rocket Mortgage Wins Super Bowl Ad Contest Second Year in a Row

With Rocket Mortgage’s Super Bowl TV commercial starring Anna Kendrick and Barbie, the company has scored a victory in USA Today’s Ad Meter for a second year in a row.

Rocket Loans 150x150Rocket’s chief marketing officer, Casey Hurbis, told the newspaper, “We saw early that this opportunity with Barbie and with Anna that a light bulb goes off and you realize, ‘This could happen.’”

Rocket won last year with its “Certain Is Better” spot highlighted by comedian Tracy Morgan and Los Angeles Chargers linebacker Joey Bosa.

Read the full article from USA Today.

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