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Rocket Mortgage’s New Ad Stars Arizona Cardinals Quarterback

Rocket Mortgage has hiked the ball to Arizona Cardinals quarterback Kyler Murray for the company’s most recent TV commercial. So reports Ad Age.

Arizona CardinalsThe 30-second spot, called “Kyler Murray Gets an Edge: Virtual,” shows Murray tosses around footballs in the locker room while wearing a virtual-reality headset as a light-hearted way of encouraging homeowners to seek their own “edge” by refinancing with Rocket Mortgage.

The brand’s estimated TV spending over the past 30 days is about $21 million, or 42% of the industry.

Read the full article from Ad Age.

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