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7 Ways to Optimize Referral Sources for Loan Officers

7 Ways to Optimize Referral Sources for Loan Officers

Tuesday, 12 February 2019
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By Ben Smidt [caption id="attachment_9966" align="alignright" width="179"] Ben Smidt[/caption] Being a loan officer is about being savvy and open to new ways of increasing your referral sources. We all know the typical referral sources for loan officers — real estate professionals, educational institutions, financial planners, builders and so on. But how do loan officers effectively… Read more...
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Mortgage Applications Declined Last Week

Mortgage Applications Declined Last Week

Wednesday, 13 February 2019
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Mortgage applications decreased 3.7 percent from one week earlier, according to data from the Mortgage Bankers Association’s Weekly Mortgage Applications Survey for the week ending Feb. 8, 2019. The Market Composite Index, a measure of mortgage loan application volume, decreased 3.7 percent on a seasonally adjusted basis from one week earlier. On an unadjusted basis,… Read more...
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New Indices Target Consumers, Originators with Price Transparency

New Indices Target Consumers, Originators with Price Transparency

Monday, 11 February 2019
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Optimal Blue has created Optimal Blue Mortgage Market Indices to provide consumers and mortgage professionals with greater visibility into key drivers of mortgage pricing. OBMMI was designed with the aim of providing an unprecedented level of daily insight into mortgage transactions. Based on actual locked rates with consumers across more than 30 percent of mortgage… Read more...
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Ellie Mae to be Acquired By Thoma Bravo for $3.7B

Ellie Mae to be Acquired By Thoma Bravo for $3.7B

Tuesday, 12 February 2019
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Ellie Mae has entered into a definitive agreement to be acquired by Thoma Bravo LLC, a private equity investment firm, in a cash transaction that values Ellie Mae at around $3.7 billion. Under the terms of the agreement, Ellie Mae shareholders will receive $99.00 in cash per share. The price per share represents a 47… Read more...
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Three Habits of Successful Lead Generators

Three Habits of Successful Lead Generators

Monday, 11 February 2019
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By Pat Sherlock As everyone in the mortgage banking industry knows, loan origination is a hard job. The emotional roller coaster that originators go through on a daily basis is not for the faint of heart. Today, in our more difficult marketplace, this is especially true. [adbutler zone_id="326325"] [adbutler zone_id="326327"] [caption id="attachment_9789" align="alignleft" width="290"] Pat… Read more...
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Marketing Plans Use the 'Sphere' As Their Foundation

Marketing Plans Use the 'Sphere' As Their Foundation

Monday, 11 February 2019
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The term “sphere” might be the most overused term in sales and marketing literature. For some, the sphere is represented by one’s immediate friends, but for others it is someone’s previous customers. A sphere is a compendium of someone’s life, and includes their background, contacts, experiences, interests and more. In reality, your sphere includes these… Read more...
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Twitter Making it Easier For Originators to Sharpen Their Marketing Messages

Twitter Making it Easier For Originators to Sharpen Their Marketing Messages

Friday, 08 February 2019
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[caption id="attachment_9831" align="alignleft" width="291"] Rick Grant[/caption] By Rick Grant When I started tweeting, there weren’t a great many serious mortgage industry professionals on the platform. What could an originator say of any importance using only 140 characters? It turns out, quite a lot. Today, there are thousands of originators using Twitter to get attention, share… Read more...
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American Financial Automates Management of Commissions

American Financial Automates Management of Commissions

Friday, 08 February 2019
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American Financial Network Inc. has migrated to an automated platform to manage and track commissions for loan officers. Until now, the staff accountant manually calculated and tracked commissions using a spreadsheet. Loan originators couldn’t track their commissions until they received their checks. American Financial implemented CompenSafe from LBA Ware to increase efficiency and provide loan… Read more...
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The Answer to 'What Have You Done for Me Lately'

The Answer to 'What Have You Done for Me Lately'

Wednesday, 06 February 2019
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By Patricia Sherlock Originators know that their database of closed transactions and referral sources represent a gold mine for future business. Obviously, people with whom you have already done business are easier to sell to than prospects you don’t know. This is not news. In fact, I would argue that originators who have the largest… Read more...
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USA Mortgage-Jane Deal Predicted to Slash Time Spent Chasing Data

USA Mortgage-Jane Deal Predicted to Slash Time Spent Chasing Data

Thursday, 07 February 2019
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USA Mortgage outfitted its mortgage originators with an intelligent chatbot that provides instant, mobile access to critical loan information. The lender deployed artificial Jane.ai, an artificial chatbot, through which originators can gain access to the data and documents they need to originate mortgages. Improved originator efficiency and reduction in time can reduce processing costs and… Read more...
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