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A Primer for How Not to Deal with Rate Shoppers

By Brian Sacks One of the things we all wonder about as originators is how to compete with on-line and other lenders who simply buy the market. There are a number of strategies for dealing with this like positioning yourself as the obvious go to celebrity originator in your market. But one of the best… Read more...

Recent PwC Survey Show Consumer Attitudes are Changing

PWC’s April survey shows that consumer attitudes are changing. They see what digitalization is doing in other areas and they want a similar experience in the mortgage space. Consequently, they are not just looking for a best in class home searching experience or an amazing digital mortgage experience, they’re demanding an integrated home ownership experience.… Read more...

Bodnar's Market Recap

https://youtu.be/JR4t40_4Smg Hi Bill Bodnar here from the Mortgage Market Guide. Thanks for tuning in to our MMG recap, so on the screen I have the Federal Reserve Bank of St. Louis and we're showing the initial claims report, which was out on Thursday and you can see this 196,000. And this is a really important… Read more...

New American Funding Announces New Mortgage Programs for Self-Employed & Non-Traditional Income Borrowers

National Mortgage Lender New American Funding, announces today the launch of a new home loan program, Non-Qualified Mortgage (Non-QM). This loan program fills a growing demand of credit worthy borrowers who are self-employed, have non-traditional incomes, have assets and no income, or have had difficulty qualifying for a traditional mortgage. "We're dedicated to making sure… Read more...

Shifting Lending Strategies in a Changing Market

One thing that was evident at this weeks’ New Jersey Mortgage Bankers Regional Conference in Atlantic City was that the industry pivot into non-QM lending continues. As business owners, lenders have to make strategic decisions such as are they going to cut their price, are they going to open up Non-QM or are they going… Read more...

Guess What, There’s No Silver Bullet

  While at the New Jersey Mortgage Bankers Associations show today in Atlantic City, Genworth’s Steve Richman was discussing ways for lenders to drive more business. “Customers do business with you for a number of reasons. They do business with you because of your corporate brand, they do business with you because of your personal… Read more...

Pulte Mortgage, Finicity Fighting Paper Bulge

Pulte Mortgage is partnering with Finicity, a leading provider of real-time financial data access and insights, to provide its borrowers with a faster, simpler and more secure way to complete the mortgage process. Pulte Mortgage is a wholly-owned subsidiary of PulteGroup Inc. that finances new home construction for customers of Pulte Homes, Centex, Del Webb,… Read more...

Residential Capital Acquires 3L Finance

Residential Capital Partners has acquired 3L Finance, a subsidiary of 2020 REI Group. In the wake of the acquisition, the lender is now the national hard money and rental finance lending partner to 2020 REI Group. Residential Capital Partners and 3L Finance have been active in the single-family rehab financing space for more than 10… Read more...

Are Management Teams Dumbing Down Sales Standards?

By Pat Sherlock In a recent conversation, a mortgage coach told me she was asked to coach an experienced originator who was considered high potential for a sales team. When the coach met with the originator, she found out the individual was only producing two units a month and only worked four days a week.… Read more...

Ask Brian: How Do You Get Borrowers During Pre-Qualification To Share Their Information

[caption id="attachment_11630" align="aligncenter" width="185"] Brian Sacks[/caption] Dear Brian, I am having challenges getting buyers who I am pre qualifying to share accurate information with me. Any suggestions? Tammy P Detroit Dear Tammy, Thanks so much for writing in and asking your question. Of course, every originator including me has struggled with this question. Take a… Read more...

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